FOR IMMEDIATE RELEASE: (DATE)
Kelly Nieto
Cross & Light
(734) 788-7073
Kelly@CrossandLight.com
CROSS & LIGHT PARTNERS WITH RELEVANT RADIO TO GROW THE CATHOLIC FAITH
Cross & Light’s innovative strategy has the potential to transform the Catholic community
Detroit, Michigan: Cross & Light is partnering with Relevant Radio to accomplish St. Pope John Paul II’s New Evangelization. Cross & Light is an international, critically acclaimed musical and multi-sensory experience of Christ’s passion, resurrection and the coming of the Holy Spirit on Pentecost. In 2017, Cross & Light’s vision expanded to include event and marketing training for parishes that host the musical in order to transform and grow the Catholic faith. In 2018, Cross & Light launched a mobile app that builds Catholic digital communities in order to enrich the faith users and connect parishioners to their parish in more powerful way. This partnership will expand the reach of Cross & Light by introducing this innovative strategy of build a Catholic community to even more people.
The synergy between Cross & Light and Relevant Radio are based on what St. Pope John Paul II calls the New Evangelization. As St. Pope John Paul II stated in his encyclical, Redemptoris Missio, “the baptized [who] have lost a living sense of the faith, or even no longer consider themselves members of the Church, and live a life far removed from Christ and his Gospel.” These individuals, according to the saintly Pope, need to be “re-evangelized.” This is exactly why Cross & Light is effective. According to Bishop Felipe Estevez, Bishop of the Diocese of St. Augustine, FL, “Cross & Light is the essence of the New Evangelization!” Cross & Light isn’t just a musical; it is a creative evangelization tool designed to bring people closer to God.
Cross & Light has a proven track record on evangelization. The organization has ministered to people from Detroit to Australia, and this million dollar production has been seen by over 100,000 people. Based on a market study conducted about Cross & Light, nearly 9 out of 10 people were extremely moved by the show; over 8 out of 10 people said they felt God’s presence; and nearly 7 out of 10 wanted to learn more about Jesus. Nearly 80% stated they would recommend the show to others. This is why Al Kresta, Nationally Syndicated Catholic Talkshow Host, said that “the sheer magnitude of this production is unbelievable! It should be in every diocese in the country. It’s that good!”
Relevant Radio assists the Church in the New Evangelization by providing relevant programming through media platforms to help people bridge the gap between faith and everyday life.
About Cross & Light: Cross & Light started as an international, critically acclaimed musical and multi-sensory experience of Christ’s passion, resurrection and the coming of the Holy Spirit on Pentecost. In 2017, Cross & Light’s vision expanded to include event and marketing training for parishes that host the musical in order to transform and grow the Catholic faith. In 2018, Cross & Light launched a mobile app that builds Catholic digital communities in order to enrich the faith users and connect parishioners to their parish in more powerful way!
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